Grassroots Education at the Villages: FL CSE Gets to the Bottom of the Medicare and Prescription Drug Debate

“These kinds of forums will, in the future, be the foundation for political education in the Villages.” – Mike Francis, FL CSE Member and Republican Club President

Lady Lake, FL – Florida Citizens for a Sound Economy’s (FL CSE) Director Slade O’Brien, Grassroots Director Joyce Malone, and CSE’s Vice President of Public Affairs Marty Reiser traveled to The Villages – a 20,000 resident retirement community – to educate seniors on the competing Medicare and prescription drug plans proposed by the presidential candidates. In front of a packed room of Village residents, FL CSE conducted their Medicare presentation to highlight the stark differences between the presidential candidates’ plans.


FL CSE Director presents CSE’s Medicare education program.

FL CSE distributed its Medicare comparison chart, which outlines the differences in the plans, and distributed CSE’s “What is Washington Doing with Your Medicare” educational brochure.


O’Brien and CSE VP of Public Affairs Marty Reiser present the facts about Medicare.

Earned Media – FL CSE director and grassroots director met with The Villages News Network (TV) about the “Seniors Issues Forum.” Slade O’Brien was interviewed by the television station on the differences between Gov. George W. Bush’s and Vice President Al Gore’s Medicare plans as well as the content of the forum. The piece ran every hour on the hour for three straight days prior to the event. FL CSE also had an article published in the Villages Newspaper – (circulation 35,000) that gave in-depth information on Florida CSE and highlighted the upcoming issues forum. Also, the article stated – with information provided by FL CSE – the clear differences between the Bush and Gore Medicare plans.